PHOOL Blogs

Meditation is an ancient practice that has been used for thousands of years to connect with the inner self and the universe and cultivate peace. Simultaneously, incense has been an essential element of meditation practices for centuries, with its potent aroma drifting through the air, alleviating the mind and soul. The captivating fragrances and delicate swirls of smoke have long been revered f...

We don’t give enough credit to our sense of smell. It is a very powerful relay and has been instrumental in our evolution as a species. From the days of foraging for food to creating exquisite scents, it remains one of our most dominant senses which guides our instincts and influences our mood and behaviour.
As part of our instincts, our olfactory sense also affects our memories; certain sme...